BLOGS FOR THE SINGER/SONGWRITER AND THE INDEPENDENT ARTISTS: Part 2

STEP 2
Define your music
This is a tough one and it can create dissension and fighting among members. The best approach to defining your music would be for each member to voice his* opinion as to the best genre the band's music best fits. A tip would be to listen to the different radio formats in your community, and try to envision your singer and your sound working within that stations format. This doesn't mean you have to completely conform, or copy something that has already been done, but you must have a base from which you can creatively branch out from. Settle and agree on that and remember to be open and willing to make some compromised for the "good of the whole".

STEP 3
Define the name and the brand
The name of the band should encompass a look and a feel that best fits the sound of the music. As you are thinking up names, check to make sure you can own the .com (domain) before settling on the band's final name. Once you have found the right band members, the right name and defined its goals, it is time to commit to a business plan.


Next post: The fourth and final step in getting started as an artist/group

*HIS...as used in this context is referring to the universal usage meaning both his and/or her. I do this only for the sake of continuity. In no way is meant to discourage women, or imply they are not in bands.